SITE (Society for Incentive Travel Excellence) has published another report presenting trends in the incentive travel industry. We are sharing the most interesting of the report’s conclusions below.
88% of customers are supporters of incentive travel and consider it to be an effective motivator. Most importantly, this share has grown by more than 5% compared to 2016.
The survey was conducted in 2017 on a sample of 574 professionals in 72 countries.